With more and more vaccinations being done across the world against the COVID-19 pandemic, the importance of conveying the brand message using design aesthetics and packaging designs is growing. Since the pandemic, online shopping has grown tremendously and companies are focusing more and more on packaging design to make their products more attractive to consumers. With innovative technologies, packaging designs are constantly evolving. And we are here to bring you what’s important—Packaging design trends for the New Year 2022!
“May this New Year 2022 get your Business Booming like never before!”
“Good Packaging protects your Product, iSell Packaging protects your Brand…”
Here are some upcoming packaging design trends for 2022 that can help your brand create an evolution in the marketplace:
Minimalist Packaging
With nostalgic designs being in trend, minimalist designs can be a treat for your customers. Minimalist simple designs are perfect to play it securely. You can reduce the packaging design of your product right to the basics. Not only will it create a soothing design, but it will also help you in making sure that your product speaks for itself. With minimal Retail Plastic Bags Wholesale Solutions, you can make your product seem unique. You just need to get rid of the irrelevant and focus on the essentials.
Localized Illustration
Illustrations are a crucial element for packaging. They help you render a visual concept of your design efficiently. It can strengthen both the extensive elements and the imagery and boost up your products. Localized illustrations consistently have maintained a significant impact in drawing the attention of your customers. Most consumers like products that make a simple connection between the class of your product and its packaging. Illustrations based on a storyline, tribal art, or history describing the product with art can make your product stand out.
Interactive Packaging Materials
Modern technologies such as QR Code Scanner, RFID (Radio Frequency Identification), and NFC (Near-Field Communication) can be used for smart packaging to transform how your customers interact with your brand. It can strengthen trust and upgrade brand perception. These technologies can help your customers in finding out more information about your product without actually unboxing it.
Neutral and Earthy Color Shades
Neutral and earthy color shades are significant styles that can go well with an elegant design. The product designs upcoming in the year 2022 are expected product designs that will center on natural or standard elements. The colors such as sky blue, brown, white, or green can be used together to impart a powerful brand name. Neutral and earthy tones are considered to be more functional, practical, and engaging. They can even give your Custom Plastic Shopping Bags Wholesale a reassuring and warm feeling.
Old World Charm
One of the most renowned ways to catch the attention of your customer is to integrate old charm aesthetics into your packaging design. Such vintage aesthetics can penetrate your entire design, from color selection to the layout. Though these are generally used in the beverage and food industry, you can use this anywhere. The major appeal of using vintage packaging is the feeling of authenticity it communicates. Authenticity reflects both the feeling of the product and its appearance. You can use old charm fonts, script characters, illustrations, and color patterns to give a sense of ancestry and age.
Vivid Gradients
Vivid Gradients can captivate both the consumers and the designers. Gradients can provide a broad variety to the designers and offer an elegant design by using natural shades. Gradients offer extensive, stimulating, and bright color patterns and depth to your packaging.
Textured Packaging
The sensation that your consumers feel is as important as what they see when they look at your product. A smooth and elegant packaging translates to the product’s quality. With textured packaging, you can encourage the feeling that your customers get and enhance the user interaction experience.
Modern and Loud Fonts
People don’t really want to spend hours trying to figure out what a product is for. Ensure that your customers will be able to identify your product easily. Modern and loud fonts can go a long way. When you combine modern color palettes with contemporary and loud fonts, you are getting the attention of your customers easily.
Abstract Designs
Abstract designs are a vigorous art form started by the Aboriginal people. It aims to create an aesthetic approach. In abstract designs, designers incorporate extreme packaging by using brilliant shades, bold fonts, and acute minimalistic demand. Abstract design can refresh the part of your brain responsible for sparking creativity. It can help your customers look at the artwork done during packaging design in a new way and can also impart new approaches to the market.
Simplistic Geometry
Simple and elegant geometrical themes can be one of the most innovative packaging design trends for 2022. With minimal lines and precise angles, your package designs get transformed to the next level. These products can stand out from their competitors. The main advantage of this strategy is that customers can determine the value of your product with just a simple glimpse. It can offer your product a crisp contrast in illustrations and patterns that can describe the sophistication of its contents. Use simplistic geometry to elevate your product.
Conclusion
Astonishing design features such as shapes, fonts, imagery, and color, can be combined to create an incredible product packaging design that can help businesses achieve more sales and turn into the top players of their industries. 2022 is going to be an exciting year that will showcase emerging modern packaging design trends. With these innovative trends, designers and businesses can accelerate their sales and enhance the user experience considerably.
